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What is Fair Trade? Fair Trade is an alternative approach to conventional international trade. It is a partnership between individuals and/or communities and traders, which aims for sustainable development for excluded and disadvantaged people in developing countries. Fair trade is not about charity; it uses a fair system of exchange to empower individuals or communities and to create sustainable development. On a personal level Fair Trade enables people to put food on their tables, to live and work with dignity and develop their communities. On a global level Fair Trade has the potential to alleviate poverty by changing the unfair structures of world trade and campaign for sustainability.
Generally, fairly traded items do not cost more than other goods, because fair trade businesses work directly with individuals and/or communities - cutting out the middlemen who raise the price along the way in conventional trading. The cost to customers typically remains the same while a higher percentage of the price is returned to the artisans and farmers who made the product.
What does Fair Trade involve?
Who benefits from Fair Trade?
We all do! Most importantly, Fair Trade enables individuals and/or communities in the poorest parts of the world to work their way out of poverty, and look forward to a more positive future for themselves, their families and their communities.
For us in the UK, we know that buying Fair Trade products means that we are an active part of the solution to world poverty. We are helping to send a strong message to multinational companies about re-thinking their trading policies in the developing world. Fair Trade is not just about paying a fair price and meeting the legal standards on working conditions - its a different way of doing business - its a partnership that we can all benefit from.
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